Hello!
I’m a brand and content strategist who believes that brand narratives create deeper bonds.
A French native exported in the nordics since 2005.
No matter the industry, for B2B & B2C companies alike, the customer journey when well identified can provide multiple opportunities to connect your brand with your audience. I have spent the last 20 years trying to find these moments of truth to help companies grow.
Competences
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an efficient way to tackle complex communication challenges in a short period of time. From a 1/2 day session that energises your colleagues, to a full-fledged multiple days program (in person or online). ription text goes here
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starting with a brand gap analysis that sets the current state of your brand vs your desired position, to setting up the north star & positioning, to giving birth to the brand personality, visual identity and experience.
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creation of detailed communication platform: concept, message house, tone of voice to create consistency within the entire organisation.
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strong communicative ideas to help you reach out your audience, from a one-off campaign to more long term business objectives.
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from the simple header that levels up your internal communication, to product communication that require graphic design or photoshoot, to the creation of motion media & films.
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helping secure that the creative height is met by the team.
Being curious
unlocks potential.
Answering to all your challenges with the right attitude. Check some of my previous work.
INDUSTRY EXPERTISE
Retail: Creative Leader, Art Director (IKEA)
EV Automotive: Head of Brand & Product Marketing (Volta Trucks)
Software & ICT: Creative Director, Head of Brand, Creative team manager (F-Secure, Yousician)
Mobile & ISP: Art Director, Creative Director (F-Secure, NOKIA)
Advertising agency & Film production: Graphic designer, Art Director (EVIA oy, Master Films)
If you think I’d be a good fit for your company, drop me a line and let’s meet.
IKEA Catalogue cover 2020